I am Abdul Latif, a performance-focused marketing professional specializing in Meta Ads, Google Ads, YouTube Ads, and TikTok Ads. I help businesses scale by optimizing key KPIs like ROAS, CPC, CPM, CTR, and CPL, ensuring every dollar invested delivers measurable growth. From driving qualified traffic and boosting conversions to lowering acquisition costs, my strategies are built to improve profitability. I conduct regular audits to uncover new opportunities and provide clear monthly reports to track performance and revenue impact.
Years Of Experience
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I am Abdul Latif, a performance-focused marketing professional specializing in Meta Ads, Google Ads, YouTube Ads, and TikTok Ads. I help businesses scale by optimizing key KPIs like ROAS, CPC, CPM, CTR, and CPL, ensuring every dollar invested delivers measurable growth. From driving qualified traffic and boosting conversions to lowering acquisition costs, my strategies are built to improve profitability. I conduct regular audits to uncover new opportunities and provide clear monthly reports to track performance and revenue impact.
hello@abdullatifmarketer.com
+923098870088
Real business growth begins with data-driven strategies that reveal where your customers originate and what compels them to act. By continually testing, transparently tracking, and leveraging measurable KPIs such as ROAS, CPL, and CPC, I optimize every campaign for peak performance. Clear, honest reporting ensures you understand the true value your marketing delivers — not assumptions, but results you can verify.
"Working with this consulting team was one of the best decisions we made for our company. They took the time to truly understand our challenges and developed a strategy that delivered real, measurable results. Our revenue and team efficiency have improved significantly."
"From our very first meeting, they demonstrated a deep understanding of our industry and unique business needs. Their hands-on support throughout our expansion phase helped us avoid costly mistakes and move forward with confidence. We consider them a long-term partner."
"Their team brought structure, clarity, and momentum to our operations. They helped us simplify complex issues, improve decision-making processes, and implement solutions that had an immediate impact. We couldn’t have scaled without their strategic guidance."
"We initially hired them for a short-term project, but their value quickly became obvious. They brought fresh perspective, innovative thinking, and a practical approach that worked across all departments. Today, they’re more than consultants—they’re a trusted part of our business journey."
Performance marketing is a results-driven digital marketing strategy where advertisers pay only when a specific, trackable action occurs, such as a sale, lead, or click. This approach uses a variety of channels like paid search, social media ads, affiliate marketing, and retargeting to achieve defined objectives and drive measurable outcomes.
A performance marketing job description involves developing, executing, and optimizing data-driven campaigns across digital channels to achieve measurable results like clicks, leads, and sales. Key responsibilities include creating and managing ads on platforms like Google and Facebook, analyzing performance data, improving conversion rates through A/B testing, managing marketing budgets, and reporting on KPIs. Success in this role requires strong analytical skills, expertise in digital marketing tools, and the ability to collaborate with other teams.
performance marketer manage Meta Ads (Facebook & Instagram), Google Ads, YouTube Ads, TikTok Ads, and other paid media channels based on where your customers are most active and ready to buy.
Success is measured with clear and meaningful performance indicators such as cost per lead, cost per sale, revenue generated, and overall return on investment. You will always see the real value your ads deliver.
No ethical marketer can guarantee results, but a performance marketer guarantees transparency and continuous optimization to help you achieve profitable growth as quickly as possible.
I am here to help. If you didn’t find the answer you were looking for, feel free to reach out to me.I will make sure you get the clarity you need to move forward with confidence.
